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Project
Management Case Studies
High Tech Manufacturing
Situation
A $300 million provider of custom hardware, software, and systems
to the Semiconductor chipmakers was experiencing difficulty in managing
a significant backlog of business in an industry upturn. The symptoms
of the situation were: 1) $9m/quarter financial losses; 2) average
delay of shipments relative to customer commitment: 38 weeks; 3)
On-time shipments compared to customer commitment: 0%; 4) Customer
satisfaction scores were very low.
Approach to the Issues
An Assessment was performed by interviewing key stakeholders internal
to the company as well as 5 key customers. The results of the interviews
were analyzed to provide a baseline score for Project
Management Capability. The assessment also provided an analysis
of cultural issues that would need to be taken into account in the
design of the desired state. Executives were consulted to create
specific measurable goals for Project Management
Capability improvements. A design for work to be accomplished
to take the organization from current state to desired state was
prepared addressing the 3 elements or organizational development
important to Project Management: People,
Process, and Tools.
The Solution
Based on the roadmap for improved PM capability,
it was important to understand the plan for improvement in the context
of risks, including the cultural issues that needed to be addressed.
The implementation plan included a carefully executed internal communications
that focused on the benefits of improved PM
capability for all involved (for example: the PM's were going
to be able to be responsible for project performance because of
training and software tools that would allow them to utilize specific
new PM skills). The communication campaign also made it clear that
improving the Project Management Capabilities
of the company was a process that required the support of the entire
organization, including the understanding that applying new tools
and techniques involves a period of trial, frustration, and even
some failures before significant and sustained improvements could
be made. The work was begun to enable the desired state taking into
account People, Process,
and Tools.
People-
The human element of improving Project Management
Capability involved 3 main areas of concentration: Structure
was addressed by creating a Project Management
Office (PMO). This was a new functional organization that provided
Project Management services and support to the organization. It
included central planning and reporting functions. Many organizations
choose not to create a PMO, but in this case,
the fact that all company revenues were derived from custom projects
made a compelling case for consistency of Project Management process.
Knowledge was transferred via targeted training to Executives
(2-hour awareness session), Team Members (8 hours), and Project
Managers (35 hours) and it was a specific goal of this company to
have the PM's achieve Project Management Professional (PMP) Certification.
Skills of the PM group were built and strengthened through
coaching. There were several occasions where new tools and techniques
were taught in class and the first application by the PM's led to
questions and concerns. Working with the Teams in the early stages
of implementation were crucial in building confidence and patience.
Process
The assessment done in the earliest stage the engagement provided
insight and data on the existence of Project Management Process
and the extent to which it was followed. PM process work was then
prioritized with the assistance of key stakeholders, and processes
were written, adjusted per feedback, and utilized by the Teams.
This engagement focused on Risk and Scope Management which were
determined to be root cases of financial, schedule, and customer
satisfaction variances.
Tools
Upon completion of the People
and Process work, attention
was turned to creating requirements for Project Management Software.
This company had 13 Program Managers, 35 active projects ranging
in size from 250 to 2,000 tasks. It was determined that software
was a requirement to implement and support an organization dedication
to changing to a culture driven by data and plans. Earned Value
Management (EVM) was a requirement of the software, and the Microsoft
Enterprise Project Management (EPM) solution was selected. A
successful 90-day pilot (one project) was performed before rolling
out to the PMO.
Results
There is no easy fix to the issues described above, but this company
managed expectations carefully, concentrated on Scope and Risk Management,
and had significant improvements within one year. 1) the company
broke even in the 4th quarter of implementation; 2) all customer
commitments were re-baselined and shipped 97% on-time to the new
commitments; 3) average delays for the late deliveries dropped to
2 weeks; 4) this company regained its position in the Top Ten VLSI
industry customer satisfaction survey 4 quarters from the start
of implementation; 5) $18 million in late delivery penalties were
forgiven by customers due to capability, the culture began the change
from reactive to being in control of project performance.
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